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You are here: / / Top Facebook Updates That You Can’t Afford to Miss – June 2018 Edition

68 Comments Ana Gotter

Facebook’s platform is a rapidly changing landscape that’s evolving so quickly it’s almost giving me whiplash.

I know I’m not the only one. Marketers and users alike are picking up on all the changes, struggling to keep up with them.

It’s not surprising considering we have a big list of new changes to go over today.

In this June edition of our Facebook Updates post, we’re going to discuss all the new changes that have happened in the past month.

This includes:

There’s a lot to cover, so let’s jump right in.

Enforcement of New Custom Audience Targeting Requirements

Facebook has recently added new requirements for how you’re targeting custom audiences built from customer files, and starting on July 2nd, they’re going to start enforcing them.

Advertisers will be required to specify the origination of their audience’s information every time they upload a new customer file.

The options you have will include:

Now when users click the “why am I seeing this ad prompt,” they’ll be shown exactly why, including how the advertiser got their information.

This will allow users to better monitor and flag brands who don’t actually have their permission to use their information:

Moving forward, if businesses are going to be sharing customer information through partnerships, they must establish an audience-sharing relationship through the Business Manager and agreeto Facebook Céline Snakeskin RoundToe Flats Countdown Package For Sale Free Shipping Pay With Paypal Manchester Great Sale For Sale Free Shipping Buy AD5q6i
.

if businesses are going to be sharing customer information through partnerships, they must establish an audience-sharing relationship through the Business Manager and agreeto Facebook Custom Audiences Terms .

This means if your small business wants to hire an ad agency to run your campaigns for you and utilize custom audiences from your customer lists, you’ll need to set this up .

Aside from needing to share audience responsibilities through the Business Manager, none of this should be affecting businesses much who are following Facebook’s custom audience rules and obtaining those customer lists through white-hat, approved methods.

none of this should be affecting businesses much who are following Facebook’s custom audience rules and obtaining those customer lists through white-hat, approved methods.

If you haven’t, you’ve got a whopping week and a half to change it.

Even with Facebook’s restrictions in place, it’s unfortunately still possible for businesses to advertise on the platform and provide a less than stellar experience for the customer after purchasing. Maybe customers never get the products, or it’s substandard quality, or the business has terrible customer service.

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We are called by the Grace of God.

You are here: / Michael Talley / Before The Throne of God: Part 1

March 5, 2017

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I’ve often heard it said that Christians must hold the Bible in one hand, and the newspaper in the other. The quote was attributed to Karl Barth, but has been widely used over the years. I think the advice is solid – though we should probably update it a bit and say that Christians should check their Bible app as much as they check their news app. It is good for Christians to stay informed – as long as we’re interpreting the events of our world through the lens of Scripture. I completely agree with the heart of the advice, but I tend to misapply it. I have wrongfully used this advice to not only check the news, but to indulge in the news. I’ve discovered that I can be an information addict. I came close to overdosing on information a few times during last year’s election cycle. I’m deeply concerned about the state of our country. I am devouring books on the state of our world and the Christian response. I want to know. Scott was taking a playful jab at me last week, but he was closer to the truth than he knew: I do spend too much time on sites like Babylon Bee. It comes from a desire to be informed. I want to see the world clearly.

In the Internet age, this might seem like a virtue. We’re supposed to digest as much info as we can. But I am slowly learning that God wants to cultivate something better in his people. We need to do more than simply see the world. We need to learn how to see him. We need to cultivate a captivating vision of God. Listen to Paul’s prayer for the Ephesian church: “I pray that the eyes of your heart may be enlightened that you may know the hope to which you have been called, the riches of his glorious inheritance in the saints, and the immeasurable greatness of his power toward us who believe.” Augustine said it well: “Our whole business in this life is to restore to health the eye of the heart whereby God may be seen.” Observing the world with our eyes is good. But if we want to act like the people of God – if we want to have confidence in the midst of the chaotic world that we see – we must first cultivate a vision with the eyes of our heart. At the center of this reality is a throne. And on this throne is a king. This king is the holy and sovereign God of the universe. May we learn to behold his face!

At various times throughout history, God has peeled back the heavens and revealed this reality to his people – when they needed it most. When things are chaotic down here, we are supposed to find comfort in God’s loving and sovereign control of the universe. God is on his throne. He is in control. Over the next few weeks, I’d like to explore this vision from three different angles. We’re going to look at the throne of God from the perspectives of David, Isaiah, and John. As we’ll find, each of these men know what it was like to live in a chaotic world. David faced adversity from every side – his mentor, his son, and his enemies: they all wanted him dead. Isaiah was living in a city on the brink of destruction. He was one of the few sane voices crying out to a deaf and dying country. John was the last surviving apostle. All the others had been murdered. They literally couldn’t kill John, so they sent him to an island to rot. Each of these men found strength and courage from a compelling vision of God on his throne. They recorded their experience for our benefit. My prayer over the next few weeks is that we’ll begin to cultivate this vision with the eyes of our heart. I don’t want us to simply learn about this reality. I want us to go there.

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